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1. Company Snapshot

1.a. Company Description

Zeta Global Holdings Corp.operates an omnichannel data-driven cloud platform that provides enterprises with consumer intelligence and marketing automation software in the United States and internationally.Its Zeta Marketing Platform analyzes billions of structured and unstructured data points to predict consumer intent by leveraging sophisticated machine learning algorithms and the industry's opted-in data set for omnichannel marketing; and Consumer Data platform ingests, analyzes, and distills disparate data points to generate a single view of a consumer, encompassing identity, profile characteristics, behaviors, and purchase intent.


It also offers various types of product suites, such as opportunity explorer, and CDP+, which helps in consolidating multiple databases and internal and external data feeds and organize data based on needs and performance metrics.The company was incorporated in 2007 and is headquartered in New York, New York.

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1.b. Last Insights on ZETA

Zeta Global Holdings Corp.'s recent performance has been impacted by mixed factors. The company's Q4 2025 earnings beat estimates, with $0.28 per share, surpassing the Zacks Consensus Estimate of $0.23 per share. This momentum was fueled by a 20.9% year-over-year revenue growth and 15% EPS gains, driven by AI-powered Athena and OneZeta. However, some investors have trimmed their stakes, such as Granite Investment Partners LLC, which sold 31.1% of its shares. Despite this, the company's hybrid, usage-based monetization model and AI-powered platform differentiate it from traditional SaaS peers.

1.c. Company Highlights

2. Zeta's Q4 Earnings: A Strong Beat and Raise

Zeta reported a robust Q4 with revenue growth of 28% year-over-year to $395 million, surpassing expectations. Adjusted EBITDA was $95.1 million, up 35% year-over-year, with a margin expansion of 174 basis points. The company also generated positive GAAP net income and $55.8 million in free cash flow. Earnings per share (EPS) came in at $0.28, beating estimates of $0.23.

Publication Date: Mar -01

📋 Highlights
  • Q4 Revenue Growth:: Achieved 28% YoY revenue growth to $395M, exceeding guidance by $14M.
  • Adjusted EBITDA Expansion:: Adjusted EBITDA surged 35% YoY to $95.1M, with margin growth of 174 bps.
  • Customer Retention & ARPU:: Net revenue retention hit 120%, while super-scaled customer ARPU rose 5% to $1.8M YoY.
  • AI-Driven Momentum:: Athena's early adoption showed 600% ROI (per Forrester) and $39M in closed telecom deals post-Zeta Live.
  • 2026 Guidance Raise:: Revenue guidance increased to $1.755B (35% growth), with EBITDA margin target at 22.3% and FCF conversion of 59%.

Revenue Growth and Customer Expansion

The company's revenue growth was driven by a strong increase in customer count, with 602 customers, up 14% year-over-year, and super-scaled customer count grew to 184, up 24% year-over-year. Scaled customer ARPU was $625,000, up 8% year-over-year, and super-scaled customer ARPU was $1.8 million, up 5% year-over-year. The company's net revenue retention rate was a record high of 120%, indicating strong customer loyalty.

Athena and AI-Driven Innovation

Zeta's AI investments, started 8 years ago, are yielding significant results, with the introduction of Athena, a super intelligent agent, driving interest and engagement. The company views large language models as foundational technologies, and its partnership with OpenAI is expected to drive efficiency and accelerated revenue growth. As David Steinberg mentioned, "Athena is helping clients drive greater return on investment, both from a workflow management perspective and from a return on ad spend."

Valuation and Outlook

With a P/S Ratio of 3.55 and an EV/EBITDA of 113.51, the market is pricing in significant growth expectations. Analysts estimate next year's revenue growth at 16.3%. Given the company's strong track record of innovation and customer expansion, it's likely that Zeta will continue to outperform expectations. The company's guidance for 2026 is bullish, with revenue expected to grow 35% to $1.755 billion, and adjusted EBITDA expected to reach $391 million.

Conclusion on Financial Health

Zeta's financial health is robust, with a free cash flow yield of 4.0% and a net debt to EBITDA ratio of -3.09, indicating a strong ability to generate cash and a net cash position. The company's return on invested capital (ROIC) is 0.48%, and return on equity (ROE) is -4.43%, which, while not impressive, is expected to improve as the company continues to grow and expand its customer base.

3. NewsRoom

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DNB Asset Management AS Invests $2.42 Million in Zeta Global Holdings Corp. $ZETA

Mar -04

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Zeta Global Holdings Corp. (ZETA) Presents at Morgan Stanley Technology, Media & Telecom Conference 2026 Transcript

Mar -03

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Got $10,000 To Invest? Double It Over 5 Years By Investing In These 2 Stocks

Mar -02

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Palantir vs. Zeta: Which AI-Driven Data Stock is the Better Buy?

Feb -26

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A 10x Stock Hiding in Plain Sight

Feb -26

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ZETA's Path to Profitability: Sustainable or a Mere One-Time Event?

Feb -25

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Zeta Global Holdings (ZETA) Q4 Earnings and Revenues Top Estimates

Feb -25

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Zeta Global Holdings Corp. (ZETA) Q4 2025 Earnings Call Transcript

Feb -25

4. Business Breakdown

4.a. Revenues by Country

4.b. Revenues by Segment

5. Expected revenues mid-term growth (12.53%)

6. Segments

Direct Platform

Expected Growth: 12.53%

The 12.53% growth of Direct Platform from Zeta Global Holdings Corp. is driven by increasing demand for data-driven marketing solutions, expansion into new industries, and strategic partnerships. Additionally, the platform's ability to provide personalized customer experiences, enhance customer engagement, and improve ROI for clients are key growth catalysts.

Integrated Platform

Expected Growth: 12.53%

Zeta Global Holdings Corp.'s Integrated Platform growth of 12.53% is driven by increasing demand for omnichannel marketing, rising adoption of cloud-based solutions, and growing need for data-driven customer insights. Additionally, the platform's ability to provide a single customer view, enhance customer engagement, and improve ROI measurement are key growth catalysts.

7. Detailed Products

Zeta Marketing Platform

A cloud-based marketing platform that enables businesses to manage customer data, create personalized marketing campaigns, and analyze customer behavior.

Zeta CRM

A customer relationship management system that helps businesses manage customer interactions, track leads, and analyze sales performance.

Zeta Data Cloud

A cloud-based data management platform that enables businesses to collect, store, and analyze large amounts of customer data.

Zeta Identity Graph

A customer identity resolution platform that helps businesses create a unified customer profile across multiple channels and devices.

Zeta Analytics

A data analytics platform that provides insights into customer behavior, preferences, and trends.

8. Zeta Global Holdings Corp.'s Porter Forces

Forces Ranking

Threat Of Substitutes

The threat of substitutes for Zeta Global Holdings Corp. is moderate due to the presence of alternative digital marketing solutions.

Bargaining Power Of Customers

The bargaining power of customers is high due to the availability of multiple digital marketing service providers, giving customers the power to negotiate prices and services.

Bargaining Power Of Suppliers

The bargaining power of suppliers is low due to the company's strong relationships with its suppliers and the availability of alternative suppliers.

Threat Of New Entrants

The threat of new entrants is moderate due to the presence of barriers to entry, such as high capital requirements and regulatory hurdles, but also the attractiveness of the digital marketing industry.

Intensity Of Rivalry

The intensity of rivalry is high due to the presence of many established players in the digital marketing industry, leading to a highly competitive market.

9. SWOT Analysis

10. Capital Structure

10.a. Balance Sheet

10.b. Weighted Average Cost of capital

Value
Debt Weight 50.50%
Debt Cost 5.91%
Equity Weight 49.50%
Equity Cost 9.51%
WACC 7.69%
Leverage 102.01%

11. Quality Control: Zeta Global Holdings Corp. passed 5 out of 9 key points

12.a Historical Valuation

12.b Price/Earnings Ratio

12.c Margin Valuation

12.d Peers Valuation

Peers Group Analysis

Stock-Card
Pegasystems

A-Score: 4.9/10

Value: 1.3

Growth: 8.0

Quality: 8.7

Yield: 0.0

Momentum: 8.0

Volatility: 3.3

1-Year Total Return ->

Stock-Card
Dynatrace

A-Score: 4.9/10

Value: 1.8

Growth: 8.9

Quality: 8.6

Yield: 0.0

Momentum: 3.0

Volatility: 7.0

1-Year Total Return ->

Stock-Card
Workiva

A-Score: 4.6/10

Value: 6.2

Growth: 6.7

Quality: 6.4

Yield: 0.0

Momentum: 4.5

Volatility: 3.7

1-Year Total Return ->

Stock-Card
RingCentral

A-Score: 4.6/10

Value: 8.4

Growth: 7.8

Quality: 5.3

Yield: 0.0

Momentum: 2.5

Volatility: 3.3

1-Year Total Return ->

Stock-Card
Braze

A-Score: 3.4/10

Value: 4.6

Growth: 6.0

Quality: 4.6

Yield: 0.0

Momentum: 2.0

Volatility: 3.0

1-Year Total Return ->

Stock-Card
Zeta Global

A-Score: 2.9/10

Value: 3.1

Growth: 4.4

Quality: 5.2

Yield: 0.0

Momentum: 2.5

Volatility: 2.0

1-Year Total Return ->

Peers Metrics

12.e Scoring Insights

12.f DCF BETA

Parameters

Short Term Growth

Short term Time

Long-Term Growth

WACC

Target Price

18.84$

Current Price

18.84$

Potential

-0.00%

Expected Cash-Flows