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1. Company Snapshot

1.a. Company Description

JFrog Ltd.provides DevOps platform in the United States.The company's products include JFrog Artifactory, a package repository that allows teams and organizations to store, update, and manage their software packages at any scale; JFrog Pipelines, an integration/continuous delivery tool for automating and orchestrating the movement of software packages; JFrog Xray, which scan JFrog Artifactory; and JFrog Distribution that provides software package distribution with enterprise-grade performance.


Its products include JFrog Artifactory Edge that utilizes and leverages metadata from JFrog Artifactory to facilitate the transfer of the incremental changes in software packages from their previous versions; JFrog Mission Control, a platform control panel that provides a view of moving pieces of an organization's software supply chain workflow; JFrog Insight, a DevOps intelligence tool; and JFrog Connect, a device management solution that allows companies to manage software updates and monitor performance across IoT device fleets from anywhere in the world.The company's products also comprise JFrog Pro, JFrog Pro Team, JFrog Pro X, JFrog Enterprise, JFrog Enterprise X, and JFrog Enterprise Plus products that offer ongoing updates, upgrades, and bug fixes, as well as cluster configuration, multi-site replication, and SLA support.It serves technology, financial services, retail, healthcare, and telecommunications organizations.


JFrog Ltd.was incorporated in 2008 and is headquartered in Sunnyvale, California.

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1.b. Last Insights on FROG

JFrog Ltd.'s recent performance was impacted by mixed factors. The company's Q4 2025 earnings beat estimates, with quarterly earnings of $0.22 per share, exceeding the Zacks Consensus Estimate of $0.19 per share. A $300 million share repurchase program was announced, reflecting the company's confidence in its strategy and growth potential. However, a fund exited a $40.9 million position in the company, and Assenagon Asset Management S.A. acquired a new stake. According to MarketBeat Ratings, the stock has a "Moderate Buy" rating from 19 research firms.

1.c. Company Highlights

2. JFrog's Strong FY2025 Results: Cloud and Security Drive Growth

JFrog Ltd.'s fiscal year 2025 financial results showcased a robust performance, with total revenue reaching $531.8 million, marking a 24% year-over-year growth. Cloud revenue was a significant contributor, growing 45% year over year to $243.3 million. The company's fourth-quarter revenue also demonstrated strong growth, with total revenues equaling $145.3 million, up 25% year over year. The actual EPS came out at $0.22, beating estimates of $0.19. The company's free cash flow margin stood at 27%, with $142.2 million in free cash flow generated during the year.

Publication Date: Feb -14

📋 Highlights
  • Total Revenue Growth:: FY2025 revenue reached $531.8M (+24% YoY), with cloud revenue at $243.3M (+45% YoY).<br>
  • High-Value Customer Expansion:: Customers spending >$100k/year grew to 1,168 (+50% YoY).<br>
  • Security Product Contribution:: Security core (excluding Xray) contributed 16% of RPO and 10% of ARR, with 119% net dollar retention.<br>
  • Cloud Momentum & Margins:: 45% YoY cloud revenue growth, 27% free cash flow margin ($142.2M), and $566M RPO (+40% YoY).<br>
  • 2026 Guidance:: $623–628M revenue (+17.5% growth guidance), 30–32% baseline cloud growth, and $106–108M non-GAAP operating income.<br>

Segment Performance

The company's security core products, excluding JFrog Xray, emerged as a meaningful growth engine, with JFrog Advanced Security and JFrog Curation comprising over 10% of the total ARR as of December 31, 2025. Cloud momentum was supported by focused investments in service performance and availability, and the consumption-based pricing model aligned with market standards. The number of customers spending more than $100,000 annually grew to 1,168, representing a 50% year-over-year growth.

Outlook and Guidance

For 2026, JFrog expects continued durable growth in the cloud, driven by customers expanding annual commitments and increasing demand for its security core products. The company anticipates baseline cloud growth to be in the range of 30% to 32%. The net dollar retention rate is expected to be 117% for 2026. Revenue is expected to be in the range of $623 million to $628 million, representing 17.5% year-over-year growth at the midpoint.

Valuation

With a P/S Ratio of 11.5, the market is pricing in significant growth expectations. The EV/EBITDA ratio stands at -114.79, indicating that the company's valuation is sensitive to its profitability. As JFrog continues to invest in innovation and expand its solutions, its ability to manage expenses and drive growth will be crucial in justifying its valuation.

Management Insights

According to Shlomi Ben Haim, CEO of JFrog Ltd., the company's focus is on being the system of record and providing value to enterprise customers, particularly with the rise of AI-related binaries. The company's "too integrated to fail" philosophy focuses on serving human developers and agents, positioning JFrog as a critical player in the DevOps and MLOps landscape.

3. NewsRoom

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JFrog Ltd. (FROG) Presents at Morgan Stanley Technology, Media & Telecom Conference 2026 Transcript

Mar -02

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Is JFrog Stock a Buy After Investment Firm Anatole Purchased Over 1 Million Shares in a New Stake?

Feb -27

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JFrog Stock Pops As Company Bets Big On Itself — Should You Be Watching FROG?

Feb -26

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JFrog Announces $300 Million Share Repurchase Program

Feb -26

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Artisan Global Discovery Fund Q4 2025 Winners, Laggards, Buys & Sells

Feb -26

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Hillsdale Investment Management Inc. Buys 14,800 Shares of JFrog Ltd. $FROG

Feb -23

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JFrog's CTO Sold Shares Worth $2.5 Million. Is the Stock a Buy or Sell?

Feb -22

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Cybersecurity Stocks Hit By Anthropic 'Claude Code Security.' JFrog Plunges.

Feb -20

4. Business Breakdown

4.a. Revenues by Country

4.b. Revenues by Segment

5. Expected revenues mid-term growth (17.14%)

6. Segments

Subscription

Expected Growth: 18.97%

JFrog's subscription growth of 18.97% is driven by increasing adoption of cloud-native and DevOps practices, rising demand for efficient software development and deployment, and the company's expanding presence in the global market, particularly in the Asia-Pacific region. Additionally, JFrog's innovative products, such as Artifactory and Xray, are gaining traction among large enterprises and Fortune 500 companies.

Software-as-a-Service

Expected Growth: 14.4%

JFrog's 14.4% growth in Software-as-a-Service is driven by increasing adoption of cloud-native applications, DevOps practices, and digital transformation. The company's platform provides a unified solution for managing and securing software packages, appealing to enterprises seeking efficient and secure software development. Additionally, JFrog's expansion into new markets, strategic partnerships, and continuous innovation in artificial intelligence and machine learning capabilities further fuel growth.

License

Expected Growth: 14.07%

JFrog's 14.07% growth driven by increasing adoption of DevOps and digital transformation, rising demand for efficient software release management, and expansion into new markets and geographies, fueled by strategic partnerships and innovative products such as Artifactory and Xray.

7. Detailed Products

JFrog Artifactory

A universal binary repository manager that integrates with your existing ecosystem to provide a single source of truth for all your binaries, including Docker images, npm packages, and more.

JFrog Bintray

A fully-featured, cloud-based package repository that provides a single source of truth for all your software packages, including npm, Docker, and more.

JFrog Xray

A universal artifact analysis platform that provides deep insights into your software components, including open-source and third-party dependencies.

JFrog Pipelines

A cloud-based, continuous integration and continuous deployment (CI/CD) platform that automates and streamlines your software delivery process.

JFrog Mission Control

A centralized management platform that provides real-time visibility and control over your JFrog products and services.

8. JFrog Ltd.'s Porter Forces

Forces Ranking

Threat Of Substitutes

JFrog's products are highly specialized and customized, making it difficult for substitutes to emerge.

Bargaining Power Of Customers

While JFrog's customers have some bargaining power due to the availability of alternative solutions, the company's strong brand reputation and high-quality products mitigate this power.

Bargaining Power Of Suppliers

JFrog has a diverse supplier base, and its suppliers have limited bargaining power due to the company's strong market position.

Threat Of New Entrants

While there are barriers to entry in the DevOps and software development markets, new entrants can still emerge, especially with the rise of open-source alternatives.

Intensity Of Rivalry

The DevOps and software development markets are highly competitive, with several established players and new entrants vying for market share.

9. SWOT Analysis

10. Capital Structure

10.a. Balance Sheet

10.b. Weighted Average Cost of capital

Value
Debt Weight 3.17%
Debt Cost 3.95%
Equity Weight 96.83%
Equity Cost 8.98%
WACC 8.82%
Leverage 3.27%

11. Quality Control: JFrog Ltd. passed 7 out of 9 key points

12.a Historical Valuation

12.b Price/Earnings Ratio

12.c Margin Valuation

12.d Peers Valuation

Peers Group Analysis

Stock-Card
JFrog

A-Score: 5.0/10

Value: 4.2

Growth: 7.0

Quality: 5.2

Yield: 0.0

Momentum: 10.0

Volatility: 3.3

1-Year Total Return ->

Stock-Card
Bentley Systems

A-Score: 4.6/10

Value: 1.1

Growth: 6.4

Quality: 7.5

Yield: 1.0

Momentum: 3.5

Volatility: 8.0

1-Year Total Return ->

Stock-Card
Riot Blockchain

A-Score: 4.4/10

Value: 5.6

Growth: 6.1

Quality: 6.5

Yield: 0.0

Momentum: 7.0

Volatility: 1.0

1-Year Total Return ->

Stock-Card
Procore

A-Score: 4.3/10

Value: 4.4

Growth: 7.9

Quality: 3.9

Yield: 0.0

Momentum: 4.5

Volatility: 5.0

1-Year Total Return ->

Stock-Card
nCino

A-Score: 3.5/10

Value: 3.1

Growth: 7.4

Quality: 5.4

Yield: 0.0

Momentum: 0.5

Volatility: 4.7

1-Year Total Return ->

Stock-Card
GitLab

A-Score: 3.3/10

Value: 5.0

Growth: 6.7

Quality: 3.9

Yield: 0.0

Momentum: 1.5

Volatility: 3.0

1-Year Total Return ->

Peers Metrics

12.e Scoring Insights

12.f DCF BETA

Parameters

Short Term Growth

Short term Time

Long-Term Growth

WACC

Target Price

39.19$

Current Price

39.19$

Potential

-0.00%

Expected Cash-Flows