Company Story
1963 - American Equity Investment Life Holding Company was founded by David J. Noble.
1968 - The company went public with an initial public offering (IPO).
1990 - American Equity began to focus on the sale of fixed and fixed-indexed annuities.
1995 - The company started to expand its distribution channels to include independent agents and brokers.
2003 - American Equity launched its flagship product, the Flex Index Annuity.
2005 - The company began to expand its product offerings to include fixed-rate annuities.
2013 - American Equity acquired Great American Life Insurance Company.
2018 - The company launched its Eagle Life Insurance Company subsidiary.
2020 - American Equity acquired a majority stake in Vitality Re X Ltd., a reinsurer.