Company Story
1953 - Arthur Straus founded the company as Straus Travel Company
1972 - Straus Travel Company was renamed to Worldmark by Travel, Inc.
1996 - Cendant Corporation acquired Worldmark by Travel, Inc.
2007 - Cendant Corporation spun off its travel-related businesses, including Worldmark, into Wyndham Worldwide
2020 - Wyndham Destinations, Inc. was rebranded as Travel + Leisure Co.
2021 - Travel + Leisure Co. acquired the Travel + Leisure brand and other assets from Meredith Corporation