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1. Company Snapshot

1.a. Company Description

Sonoco Products Company, together with its subsidiaries, manufactures and sells industrial and consumer packaging products in North and South America, Europe, Australia, and Asia.The company operates through two segments: Consumer Packaging and Industrial Paper Packaging.The Consumer Packaging segment round and shaped rigid paper containers; metal and peelable membrane ends and closures; thermoformed plastic trays and containers; printed flexible packaging; and global brand artwork management.


The Industrial Paper Packaging segment provides fiber-based tubes, cones, and cores; fiber-based construction tubes; fiber-based protective packaging and components; wooden, metal, and composite wire and cable, as well as reels and spools; and recycled paperboard, corrugating medium, recovered paper, and material recycling services.Sonoco Products Company offers thermoformed rigid plastic trays and devices; custom-engineered molded foam protective packaging and components; temperature-assured packaging; injection molded and extruded containers, spools, and parts; retail security packaging, including printed backer cards, thermoformed blisters, and heat-sealing equipment; and paper amenities.The company sells its products in various markets, which include paper, textile, film, food, chemical, packaging, construction, and wire and cable.


Sonoco Products Company was founded in 1899 and is headquartered in Hartsville, South Carolina.

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1.b. Last Insights on SON

Sonoco Products Company's recent performance has been positively driven by strong 2025 results and 2026 guidance, which propelled shares to a 52-week high. The company's vertically integrated global packaging leadership, strong recycling operations, and 100-year dividend track record are solid fundamentals. Institutional investors, including Savant Capital LLC, D.A. Davidson & CO., and Cantor Fitzgerald Investment Advisors L.P., have increased their stakes in the company. Additionally, Sonoco's focus on metal food cans and consumer staples, particularly after the Eviosys acquisition, positions it for resilient growth amid economic uncertainty.

1.c. Company Highlights

2. Sunoco's Strong Q4 Results and 2026 Guidance Exceed Expectations

Sunoco's Q4 revenue surged 30% to $1.8 billion, driven by the metal packaging EMEA acquisition, strong pricing, and favorable FX. Adjusted EBITDA increased 10% to $272 million, with margin expansion of 51 basis points. The company's adjusted EPS was $1.05, up 5% year-over-year, beating analyst estimates. For 2026, Sunoco expects continued earnings growth, supported by improving volume and mix, disciplined pricing, strong productivity, and lower interest expense, with projected sales of $7.25 billion to $7.75 billion and adjusted EBITDA of $1.25 billion to $1.35 billion.

Publication Date: Feb -18

📋 Highlights
  • Revenue Growth:: Q4 revenue surged 30% to $1.8 billion, driven by the metal packaging EMEA acquisition and favorable FX.
  • Margin Expansion:: Adjusted EBITDA rose 10% to $272 million, with a 51-basis-point margin improvement year-over-year.
  • Debt Reduction:: Net debt fell 40% YoY, lowering the leverage ratio to ~3x, with a target of below 2.5x by 2028.
  • 2026 Guidance:: Projects $7.25–$7.75 billion in sales and $1.25–$1.35 billion in adjusted EBITDA, with $5.80–$6.20 adjusted EPS.

Financial Performance Highlights

The company's financial performance has been robust, with a 50% top-line growth and 67% EBITDA growth, resulting in margin expansion of 200 basis points. Sunoco has generated $4.4 billion in cash flows since 2020, enabling the company to invest in the business, reduce leverage, and return capital to shareholders. The actual EPS for the quarter came out at $3.52, significantly beating estimates at $1.01.

Valuation Metrics

Sunoco's current valuation metrics indicate a relatively attractive profile, with a P/E Ratio of 5.53, P/B Ratio of 1.56, and EV/EBITDA of 8.86. The company's Dividend Yield is 3.72%, and Free Cash Flow Yield is 7.03%. The Net Debt / EBITDA ratio stands at 3.94, indicating a manageable debt burden. ROE is reported at 32.4%, and ROIC is 5.25%, suggesting a strong return on equity and a decent return on invested capital.

Operational Improvements and Growth Prospects

Sunoco is driving growth through sustainable packaged solutions, operational excellence, and efficient capital allocation. The company is investing in commercial capability, with a unified structure and a focus on innovation and product differentiation. The Industrial Packaging segment has grown through innovative products and adapting to customer needs, with a low-growth area providing an opportunity to innovate and optimize from start to finish.

Guidance and Outlook

Sunoco is targeting $1.5 billion in EBITDA and $2.5 billion in cumulative operating cash flow by 2028. The company's financial profile is compelling, and it is positioned to invest while continuing to reward shareholders. The management is confident in its ability to achieve financial targets, with a focus on profitability and cash flow generation.

3. NewsRoom

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Sonoco Products Receives New Buy Rating From Wall Street and a $63 Price Target

Apr -01

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Why This Investor Bet $7 Million More on a Packaging Company Lagging the S&P 500 by 6 Points

Mar -18

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Sonoco: Understanding The Upside In Packaging

Mar -17

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Sonoco Issues 2025 Annual Report

Mar -16

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15,371 Shares in Sonoco Products Company $SON Purchased by Bridgefront Capital LLC

Mar -16

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My 2 Favorite Dividend Stocks to Buy Right Now

Mar -12

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Sonoco Implementing Price Increases for Uncoated Recycled Paperboard, Converted Paperboard Products

Mar -06

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Sonoco Surges to 52-Week High After Earnings: More Upside or a Pullback Ahead?

Feb -18

4. Business Breakdown

4.a. Revenues by Country

4.b. Revenues by Segment

5. Expected revenues mid-term growth (7.57%)

6. Segments

Consumer Packaging

Expected Growth: 7.5%

Sonoco's Consumer Packaging segment growth is driven by increasing demand for sustainable packaging, e-commerce growth, and rising consumer spending on packaged goods. Additionally, the company's focus on innovation, strategic acquisitions, and operational efficiencies contribute to its 7.5% growth rate.

Industrial Paper Packaging

Expected Growth: 7.8%

Sonoco Products Company's Industrial Paper Packaging segment growth of 7.8% is driven by increasing demand for sustainable packaging, growth in e-commerce, and rising consumer preference for eco-friendly products. Additionally, the company's strategic acquisitions, investments in innovation, and operational efficiencies have contributed to the segment's growth.

All Other

Expected Growth: 7.2%

Sonoco's All Other segment growth of 7.2% is driven by increasing demand for sustainable and e-commerce packaging solutions, expansion in emerging markets, and strategic acquisitions. Additionally, the company's focus on innovation, operational efficiency, and cost savings initiatives have contributed to the segment's growth.

7. Detailed Products

Paperboard Containers

Sonoco's paperboard containers are used for packaging of food, beverages, and other consumer products

Plastic Containers

Sonoco's plastic containers are used for packaging of food, beverages, and other consumer products

Composite Containers

Sonoco's composite containers are used for packaging of food, beverages, and other consumer products

Closures

Sonoco's closures are used for sealing of containers for food, beverages, and other consumer products

Packaging Services

Sonoco's packaging services provide customized packaging solutions for consumer goods companies

Display and Packaging

Sonoco's display and packaging solutions provide point-of-purchase displays and packaging for retail products

Protective Packaging

Sonoco's protective packaging solutions provide customized packaging solutions for fragile and sensitive products

8. Sonoco Products Company's Porter Forces

Forces Ranking

Threat Of Substitutes

The threat of substitutes for Sonoco Products Company is medium due to the availability of alternative packaging solutions. However, the company's focus on innovative and sustainable packaging solutions helps to mitigate this threat.

Bargaining Power Of Customers

The bargaining power of customers is high due to the concentration of major consumer goods companies that Sonoco Products Company supplies to. These customers have significant negotiating power, which can impact Sonoco's pricing and profitability.

Bargaining Power Of Suppliers

The bargaining power of suppliers is low due to the availability of multiple suppliers for raw materials and the company's diversified supply chain. This reduces the dependence on any single supplier and gives Sonoco Products Company more negotiating power.

Threat Of New Entrants

The threat of new entrants is low due to the high barriers to entry in the packaging industry, including significant capital investments and regulatory requirements. This makes it difficult for new companies to enter the market and compete with established players like Sonoco Products Company.

Intensity Of Rivalry

The intensity of rivalry in the packaging industry is medium due to the presence of several established players. However, Sonoco Products Company's focus on innovation and sustainability helps to differentiate it from competitors and reduce the intensity of rivalry.

9. SWOT Analysis

10. Capital Structure

10.a. Balance Sheet

10.b. Weighted Average Cost of capital

Value
Debt Weight 55.90%
Debt Cost 4.98%
Equity Weight 44.10%
Equity Cost 7.32%
WACC 6.01%
Leverage 126.78%

11. Quality Control: Sonoco Products Company passed 5 out of 9 key points

12.a Historical Valuation

12.b Price/Earnings Ratio

12.c Margin Valuation

12.d Peers Valuation

Peers Group Analysis

Stock-Card
Sonoco

A-Score: 6.1/10

Value: 7.3

Growth: 5.0

Quality: 5.6

Yield: 8.0

Momentum: 2.0

Volatility: 8.7

1-Year Total Return ->

Stock-Card
Reynolds Consumer Products

A-Score: 6.0/10

Value: 5.6

Growth: 4.9

Quality: 5.6

Yield: 7.0

Momentum: 3.5

Volatility: 9.3

1-Year Total Return ->

Stock-Card
Greif

A-Score: 6.0/10

Value: 8.2

Growth: 4.0

Quality: 5.8

Yield: 6.0

Momentum: 4.0

Volatility: 8.0

1-Year Total Return ->

Stock-Card
PCA

A-Score: 5.2/10

Value: 3.9

Growth: 4.7

Quality: 5.6

Yield: 6.0

Momentum: 3.0

Volatility: 8.3

1-Year Total Return ->

Stock-Card
Graphic Packaging

A-Score: 5.0/10

Value: 7.8

Growth: 6.4

Quality: 4.3

Yield: 4.0

Momentum: 0.5

Volatility: 7.0

1-Year Total Return ->

Stock-Card
WestRock

A-Score: 3.9/10

Value: 7.3

Growth: 2.7

Quality: 2.3

Yield: 2.0

Momentum: 6.0

Volatility: 3.3

1-Year Total Return ->

Peers Metrics

12.e Scoring Insights

12.f DCF BETA

Parameters

Short Term Growth

Short term Time

Long-Term Growth

WACC

Target Price

54.84$

Current Price

54.84$

Potential

-0.00%

Expected Cash-Flows